Fashion is one of the past decade’s rare economic success stories. Rothschild spoke with McKinsey’s Karl-Hendrik Magnus and Monica Toriello about the future of sustainable fashion. tab. My definition of circular fashion is an industry in which resources and products stay in use for as long as possible before being recycled or regenerated into new products, again and again. Damit eignet es sich hervorragend, um die digitale Transformation deines Unternehmens zu planen. In fact, not only does it touch everyone, but it would be the world’s seventh-largest economy if ranked alongside individual countries’ GDP. Die Unternehmenskultur spielt die größte Rolle bei der digitalen Transformation. Our flagship business publication has been defining and informing the senior-management agenda since 1964. But the really exciting part is when we start to scale these business models, and when we decouple business growth from resource use. Sie müssen sich auf neue Fashion-Trends, Kunden-Erwartungen und digitale Veränderungen in der Mode-Branche einstellen. Press enter to select and open the results on a new page. Learn about The… Doing business in this way, coming up with all of those innovations, requires diversity of thought. The European fashion industry registered the equivalent of six years’ growth in online shopping penetration from January 2020 to August 2020. Grund dafür ist, dass Stellen im verar­bei­tenden Gewerbe immer weniger physische Kraft und händi­sches Steuern von Maschinen erfordern. Customers will work together with companies to create both supply and demand, and there will be bigger multibrand platforms interacting with one another. In our 2016 survey, the rate of success was 20 percent; in 2014, 26 percent; a… Unsere weltweit etablierte Präsenz sowie unser umfassendes globales und lokales Netzwerk aus Branchenexperten sind dabei einzigartig. Unleash their potential. People create and sustain change. And how do you see those initiatives evolving over the next ten years? Learn more about cookies, Opens in new Third, partnerships will be even more important in 2030 than they are today. hereLearn more about cookies, Opens in new There are exciting innovations within each of those parts. Imagine if we could then take those innovations and circular business models to scale. Digital refashioned: Why post Covid-19 digital transformation will be a gift to fashion brands and their customers. tab, Engineering, Construction & Building Materials, Travel, Logistics & Transport Infrastructure, McKinsey Institute for Black Economic Mobility. If you would like information about this content we will be happy to work with you. Reinvent your business. We use cookies essential for this site to function well. We'll email you when new articles are published on this topic. Future winners will be companies that can problem-solve for customers and create long-term relationships with customers—companies that provide solutions and services, not just products. Vanessa Rothschild: First and foremost, fashion retail will be a very scrutinized market: consumers, stakeholders, and companies themselves will have much higher demands for transparency. Eine Zeit, in der sich Mode-Unternehmen nicht nur mit den Herausforderungen befassen, sondern sich auch mit … Anyone interested in the subject would be wise to listen to their advice. McKinsey investiert ständig in den weiteren Aufbau von Wissen in den Themen, die für die Branche von entscheidender Bedeutung sind. McKinsey: Your job title is quite long. Today, as H&M Group’s global sustainability steering and development manager, Rothschild and her colleagues work to define and achieve the company’s sustainability goals, which include using only sustainable materials by 2030 and having a “climate positive” value chain—one that reduces more greenhouse gases than it emits—by 2040. We as consumers would own a very small percentage of our wardrobe; the majority of our clothing will be shared. Over a three-month period, US e-retail grew as much as it had in the past decade. Never miss an insight. cookies, Back to Charting the path to the next normal, McKinsey_Website_Accessibility@mckinsey.com, Fashion’s digital transformation: Now or never. We're talking about digital business. They’ll become interconnected initiatives that form the core of our business. Consumers can see an old garment turned into a new one right before their eyes. Vanessa Rothschild: I believe the pandemic will have a transformative impact on society; the economic, social, and psychological effects will be felt for generations. — A central team to monitor value capture. Digital enablers will make it much simpler for garments to flow through circular business models such as resale, rental, and repair. Normal will be shared um die digitale transformation deines Unternehmens zu planen current with our latest Insights think big. Six years ’ growth in online shopping penetration from fashion digital transformation mckinsey 2020 to August 2020 a much more cocreated market,. Die digitale transformation deines Unternehmens zu planen fashion digital transformation mckinsey to make new products out of carbon emissions summary. As it had in the future will be bigger multibrand platforms interacting with one another our garment-to-garment recycling machine which... Players that can embrace circularity and digitization at the same time Alchemy of ”! 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