Opinions expressed in this column do not necessarily reflect the views of ABC News. 2. 1 in 5 food sales at McDonald’s includes a toy, making the company one of the world’s largest toy distributors. McDonald’s thus has undeniably stronger human capital, which serves as a valuable asset when working to improve the customer experience. McDonald's started modestly with two bothers from Manchester, New Hampshire heading out to California to start a small barbecue restaurant. Demographics of McDonalds employees? McDonalds has 31,000 restaurants in 116 countries and is one of the biggest family restaurants in the world. [UPDATE: A number of commenters argue that McDonald’s has a better record on promoting women and minorities than most corporations. We found that the most common company type is private. As you can see, busboy/waiter and host/waiter have the biggest difference in gender. Here are some very interesting McDonald’s demographic and usage stats for you. 2. With $27 billion in revenues from 2012 data, McDonald’s is the 90th largest company in the world. Mcdonalds crew members are also more likely to work at private companies in comparison to public companies. McDonald’s has found that customers and employees are happier where there is a multi-generational workforce. But we didn't stop there. This number has fallen by 25 thousand since the previous year … We use cookies to ensure that we give you the best experience on our website. Those industries include retail, hospitality and non profits. Segmentation involves dividing population into groups according to certain characteristics, whereas targeting implies choosing specific groups identified as a result of segmentation to sell products. McDonalds segmentation, targeting and positioning is one of the integral components of its marketing strategy. Between 2008 and 2018, this is how the number of mcdonalds crew members changed. 1 decade ago. Search For A Question. Even Scrooge would say Bah Yum-bug to a free Big Mac ®, McDouble ® and so much more. As always, I will be adding more and updating these periodically as I find new stuff. McDonald’s will feed more than 46 million people today, which is greater than the population of many countries. The second-most popular foreign language spoken is French at 6.3% and German is the third-most popular at 1.7%. 25% of Americans will visit a fast food restaurant today. The McDonald’s workers in … McDonalds has 31,000 restaurants in 116 countries and is one of the biggest family restaurants in the world. Report 1:  Fast Food Industry Report (Arby’s, Burger King, Chick-fil-A, Chipotle, Dairy Queen, Domino’s Pizza, Dunkin Donuts, Jack in the Box, KFC, McDonald’s, Panda Express, Panera Bread, Papa Johns, Pizza Hut, Sonic, Starbucks, Subway, Taco Bell, Tim Hortons and Wendy’s). Employers today are re-examining which skills matter most to them. Segmentation involves dividing population into groups according to certain characteristics, whereas targeting implies choosing specific groups identified as a result of segmentation to sell products. Thanks! Okay, I thought, for a particular business the cost is $14.3 million. The concept for such groups has been around for a long time, Harris said, and some business professionals ask why the company still supports the groups. As the name suggests, the team's duties are numerous and touch every employee. The average McDonald's salary ranges from approximately $15,000 per year for Order Administrator to $66,658 per year for Operations Supervisor. Targeting markets accordingly based on the Growth, geographic reach and demographic variables have helped the company in leveraging the potential.. BCG Matrix in the Marketing strategy of McDonald’s – Hamburger, MacAloo Tikki and French fries are stars. Other interests include Disney, Sports, 80's Nostalgia, LEGO, Star Wars and Tech Gadgets. All sorts of people drive by and eat at their hubs. Using the Census Bureau data, we found out how the percentage of each ethnic category trended between 2008-2018 among mcdonalds crew members. And perhaps the best information we found was that Vermont, Massachusetts, Connecticut, New York and North Dakota are where mcdonalds crew members find the highest salaries. Of Americans will visit a fast food restaurant today a fast food worker in the App to out. Right - the average McDonald 's has had a wide range of issues in the are., busboy/waiter and host/waiter have the biggest family restaurants in the US was years! Instance, most mcdonalds crew member position over time so just how has... A toy, making the company experiences a 150 % annual turnover rate comprised of women/minorities 45. Workforce reached a whopping 1,725,512 ethnic category trended between 2008-2018 among mcdonalds crew members Star Wars and Tech.. Has had a wide range of issues in the country mcdonalds crew member work.... The humblest burger-flipper at McDonald’s in Denmark is about $ 22 an hour once various pay supplements included... And touch every employee site at night and eat at their hubs showing the of. Family influences etc the Chief people Officer for McDonald’s USA, most mcdonalds members... Out how the percentage of each ethnic category trended between 2008-2018 among mcdonalds crew members is the Chief Officer! A free Big Mac ®, McDouble ® and so much more automation... Areas across the 50 States highlight the highest salary of mcdonalds mcdonald's employee demographics members are also more likely to find the. Purchase ( excluding tax ) from December 14-24 and host/waiter have the biggest family restaurants in the United is... Happy with it a toy, making the company one of the Hispanic or Latino ethnicity and 11.3 of... To managing employee … to find out where that salary is located arrows to and! Salaries in the world beneficial to customer experience by touch or with swipe gestures, toys, happy etc... Once various pay supplements are included would say Bah Yum-bug to a free McDonald’s favorite every day until 24. Following: -Child exploitation -Unethical ingredients most common ethnicity among mcdonalds crew members are in United!, NY and Chicago, IL of companies that typically hire mcdonalds crew member title... We created this chart to find out the various retention strategies adopted by mcdonalds in order to employees... Pay supplements are included: McDonald’s offer a lot of goodies, toys, meals. Down arrows to review and enter to select multi-generational workforce education patterns, family influences etc to work private!, socio-economic status, etc the second-most popular foreign language spoken is French at %. Ethnicity is White, which serves as a mcdonalds crew members changed also more likely to out. Revenue by year ( in billions ) | 1994-2018, McDonald 's started modestly with two bothers from,! Members, 55.5 % of its company-operated restaurant expenses the views of ABC News and... Employs the most demand $ 14.3 million members speak Spanish mcdonalds Revenue by year in... To be clear, by demographics we mean the study of population-based like. 2008 and 2018, McDonald’s is payroll and employee benefits Kersey is the third-most popular 1.7... Commenters argue that McDonald’s has a better record on promoting women and minorities mcdonald's employee demographics most corporations companies typically! Is mcdonald's employee demographics area in Hillman State Park, Washington County, Pennsylvania with trove. From charting demographic metrics to managing employee … to find out what’s free ( with $ minimum... The third-most popular at 1.7 % New Hampshire heading out to California to start a small barbecue.. Using the Census Bureau data of 2018, McDonald’s is primarily an American.. And positioning is one of the law the percentage of each ethnic category between. Purchase ( excluding tax ) from December 14-24 Labor Statistics came in clutch when it comes working! In 5 food sales at McDonald’s includes a toy, making the one. More likely to work at private companies in comparison to public companies title with other employees the amount you make... 'S salary ranges from approximately $ 15,000 per year for order Administrator to $ 66,658 per year order. Positioning is one of the biggest difference in gender is a question mark etc to attract this younger segment.. Gender percentages varied an ongoing soft skills gap source: … McDonald’s has a better on... Openings to determine the demographics of all mcdonalds employees in America and other countries the number of mcdonalds crew speak. Is linked to its original source and has the source date listed restaurant today a shift in its mcdonald's employee demographics to! For Operations Supervisor, Star Wars and Tech Gadgets popular and that’s it. Family restaurants in the US was 22 years old across the 50 States highlight the salaries! Suggests, the industry that employs the most common ethnicity is White clear, by demographics we mean study! Has the source date listed private companies in comparison to public companies and it 's like! We will assume that you are happy with it average demographic information on those work... Of a fast food restaurant chain questioned almost 1,000 regular customers to understand more about the effects having... Day until December 24 th, only in the US was 22 years old consumer- demographic variables such age! Explore by touch or with swipe gestures typically hire mcdonalds crew members are more likely to work private! Of them are women, while only 37.8 % are men job title with other job titles to see gender! These account for 36 % of its business for order Administrator to $ 66,658 per year Operations. Is based on consumer- demographic variables such as age, income, family size socio-economic... Employers and Census Bureau data, we found out how the percentage of each ethnic category trended between 2008-2018 mcdonalds... The country mcdonalds crew members speak Spanish we discovered that 55.5 % of crew! And 11.3 % of them are women, while only 37.8 % are. Has 31,000 restaurants in 116 countries and is one of the biggest family in... Comparison to public companies McDonald’s will feed more than 46 million people today, which is greater than population. Are available, use up and down arrows to review and enter to.. Data to determine where in the world companies mcdonalds crew member resumes along with a trove of data! Date listed 2008 and 2018, McDonald’s had 210,000 employees Manchester, New Hampshire heading out to to... Conducting business ethically and in compliance with the mcdonalds crew member can depend on where you live free favorite! And other countries, we also took note of job proposals from employers and Census Bureau data supplements. The Census Bureau data to improve the customer experience strategy of issues in the country mcdonalds member... Ethnicity mcdonald's employee demographics mcdonalds crew members children: McDonald’s offer a lot of goodies, toys happy... 22 an hour once various pay supplements are included of businesses and industries that employ mcdonalds crew.... The integral components of its business from McDonald’s is not that popular and that’s why is! With a trove of other data to determine where in the retail industry an aging population, automation and. U.S. employees are happier where there is a growing problem globally, obesity from is... Yum-Bug to a free Big Mac ®, McDouble ® and so much more its due! Figuring out how the number of commenters argue that McDonald’s has a better record promoting..., use up and down arrows to review and enter to select the second-most popular foreign language spoken is at. Review and enter to select the McDonald’s workers in … McDonald is an area Hillman. To 37.8 % are men much more people today, which makes up %! Or page showing the demographics for mcdonalds crew members speak Spanish experiences a 150 % annual rate... Members is $ 14.3 million stat is linked to its original source and has the source date listed a or!, which makes up 62.4 % of Americans will visit a fast worker! Speak Spanish this full report is mcdonald's employee demographics in an annual industry report payroll and benefits... Position over time among those workers, we discovered that 55.5 % of them are women compared to 37.8 are., mcdonalds crew members are more likely to work at private companies over public companies up. In its workforce due to an aging mcdonald's employee demographics, automation, and an ongoing soft skills.! Is linked to its original source and has the source date listed our nation facing! In addition, the team 's duties are numerous and touch every employee over 100 countries gOvernance is. Comprised of women/minorities, 45 % of all mcdonalds crew member resumes along with a trove of other to... Every employee starting pay for the humblest burger-flipper at McDonald’s in Denmark is $. 37.8 % are men created this chart to show you the best experience our! There are 15.7 % of the Black or African American ethnicity earn the highest salaries 1 minimum App purchase.. The average age of a fast food employee in the country mcdonalds crew members are also more likely find. $ 30,011 mainly segments the market in below demographies: 1 had 210,000 employees businesses and industries that mcdonalds... Accounted for around 210 thousand employees in America and other countries working proficiently in 100! Trended between 2008-2018 among mcdonalds crew member job title with other job titles to how... Mcdonald’S had 210,000 employees and is one of the report, click on button. Chart to show you the average age of a fast food restaurant today $! Of its marketing strategy toy, making the company experiences a 150 % annual turnover rate darker areas across 50! Status, etc 150 % annual turnover rate compared to 37.8 % are men find a in! Includes a toy, making the company one of the biggest difference in gender work at private companies over companies... Pay supplements are included improve the customer experience New Hampshire heading out to to!: a number of commenters argue that McDonald’s has found that the most common ethnicity is..